GTM Strategy & Portfolio Operations for VC & PE Firms

Consider us an extension of your Portfolio Ops team.

We partner with VC and PE firms to deliver GTM expertise and transform your portfolio companies into high-achieving, scalable revenue machines.

Rotating Words

Trusted partners to CEOs

88% of firms expect their portfolios to grow next year.

But only 40% plan to hire Portfolio Ops FTEs.

That’s where we come in.

What Makes Us Different

  • We've been there

    Your portfolio companies want operators, not consultants. We are go-to-market executives with expertise building revenue teams across Sales, Customer Success, and Operations. We know what it’s like.

  • We roll up our sleeves

    Consider us an extension of your Portfolio Ops team. When you or your portfolio companies are faced with a challenge, we get in the weeds with you to solve it.

  • Our GTM work is built to last

    We believe a strong GTM foundation is the prerequisite to a well-oiled revenue machine. And that the job is never done. We’ll help you instill the right operating rhythms to run long after we’re gone.

Engagement Options

  • Direct Intro to Portfolio Companies

    Have a PortCo undergoing a GTM leadership change? Missing some key GTM foundations or lacking productivity? We’d love to help.

  • GTM Diligence Support & First 100 Days

    We’ll provide a comprehensive GTM audit of your prospective investment, and a prioritized roadmap for the first 100 days after the deal closes.

  • GTM Executives in Residence

    Rather than adding expensive internal headcount, firms can engage with us for GTM Executive expertise and support across the portfolio.

Get in touch

The BeaconGTM Sales System

What do we mean by GTM foundations? Here’s what we put in place.

  • Start with a clear picture of who you’re selling to and what really matters to them. We’ll help you sharpen your ideal customer profile and value proposition, and get these key concepts in front of your entire team.

  • Get focused on the right accounts and truly understand the pains and needs of each persona you’re engaging with. Our process makes it easy to connect with the people who need your solution most, so every outreach speaks directly to their needs.

  • Make discovery a superpower by guiding your team through meaningful conversations that uncover real needs. We’ll help you build a consistent approach that turns discovery calls into opportunities that convert.

  • Stay on top of what’s working and what’s not with regular check-ins and tweaks to keep your strategy sharp. We’re here to help you make continuous improvements that drive lasting success long after we’re gone.

Common focus areas

ICP + Value Proposition

Prospecting + Sales Discovery

Pipeline Mgmt + Deal Coaching

Funnel Metrics + Reporting

Compensation Planning

Post-Sale Roles + Responsibilities

3 GTM Execs for the Cost of an AE.


We focus on driving Outcomes for your portfolio companies.

What we leave behind…

✔ Higher conversion rates in your funnel

✔ Higher productivity per rep

✔ Higher percentage of rep time on high-quality activities

✔ More confident and better equipped customer-facing teams

✔ More robust operational command of your business

  • Joanna Tarnawa, Director of Revenue, EasyLlama

    “BeaconGTM was pivotal in helping us get through a sales leadership transition. They provided support to me and our founder, improved our existing forecasting process, provided guidance to our Customer Success team and really dug into call reviews and mock sales with the sales team. We feel good about building on this foundation moving forward.”

  • Richard Lee, Founder and CEO, Ciro

    "We were a little worried at our stage what we would get with a consultant, but BeaconGTM put those fears to rest and far exceeded them! For an early stage company like us, they are extremely hands on and have definitely over delivered on our expectations.”

  • James Shetler, Head of Sales, Unito

    "The great thing about BeaconGTM is that they really work like us and the team felt like they were part of the company. They were structured in their process, but also very flexible when we had additional needs. Michelle especially was a great coach for me and provided great feedback directly to the sales team."

  • Laura Kier, VP Growth, Centaur Labs

    “If you’re considering working with BeaconGTM, do it! Great way to get smart on GTM organization and accountability for processes in a short period of time.”

  • Alex Sambvani, Founder and CEO, Slang.ai

    “Exactly what we needed when we needed it! We would use them again!”

  • Henry Wang, Head of Finance, Voiceflow

    “If you need to level up your Revenue & GTM processes/leadership or if that's just a gap today, choosing BeaconGTM is a no brainer!”